Over half a century ago, the American auto industry fought against seat belts. Unlike previous generations that were determined to hold onto a good-paying job for life, new blue collar workers shared a similar attitude of many white collar workers, who periodically changed jobs to advance their careers. The Alliance of Automobile Manufacturers—a trade association of nine automakers from the United States, Germany, and Japan—has identified clean energy technologies as a means to further economic growth in the industry. This procedure is called product recall Product recalls happen in every industry and can be production-related or stem from the raw material.

This is one of the most competitive and dynamic areas of the business cycle in the automotive industry, and the pressure is on to target the right customers with the right message, at the right time. J.D. Power is the premier provider of automotive intelligence to an extensive client base of vehicle manufacturers, component manufacturers and suppliers, and technology companies around the world. For automotive marketers, it is critical to understand your market—both current and future—inside and out.

Last year was a turning point for India’s automotive industry, as it was saw the first Automotive Mission Plan (AMP) 2006-2016 conclude. Almost one-fifth of US steel production and nearly three-fifths of its rubber output go to the automotive industry, which is also the largest single consumer of machine tools. The target is to put six million electric and/or hybrid vehicles per year on the road by 2020.

To be sure, rates of return on capital have been a problem endemic to the auto industry for years, which is one reason for the many bankruptcies — or near liquidations — among OEMs and suppliers, particularly in the past decade or so. Surviving automotive companies have famously bent over backward to save pennies on every car or component they make.

In order to ensure that a sufficient pool of skilled employees for Saxony’s automobile industry exists also in the future, more than 3,500 students are currently enrolled in degree programs of the various disciplines of vehicle engineering at the three technical universities and five universities of applied sciences. The depression of 1921 had far-reaching effects on the American automotive industry.